Commercial application of TAL binding motifs

Life Technologies Corp. : Life Technologies Launches GeneArt® Precision TALs
http://www.4-traders.com/LIFE-TECHNOLOGIES-CORP-4889794/news/Life-Technologies-Corp-Life-Technologies-Launches-GeneArt%AE-Precision-TALs-14224703/

TAL effectors can be designed to bind to specific DNA sequences selected by researchers and can deliver a variety of functional elements to activate or repress gene expression or to cut and insert DNA with precision. TAL proteins have an advantage over competing zinc finger technology in that they are simpler to design, bind with greater specificity, displaying fewer "off-target" events.”
“TAL effectors were originally discovered in bacteria that infect plants, where they target specific DNA sequences in the plant genome, rewiring gene expression to establish and propagate infection. The simple TAL effector translation code allows researchers to specifically design TAL binding proteins to bind to a DNA sequence of choice. “


GeneArt® Precision TALs are genome engineering tools for locus-specific modification of the genome
http://www.invitrogen.com/site/us/en/home/Products-and-Services/Applications/Cloning/gene-synthesis/geneart-precision-tals.html